On a sunny but rather blustery day, we gathered at South Melbourne beach to shoot our latest Spring/Summer editorial images.

Our hearts skipped a beat when we saw the end result. So very stylish and evocative of relaxed summer cycling, if we do say so ourselves.

Here are the first lot of shots taken on the old wooden jetty.

Thanks very much to our hard-working team and supportive friends.

Photographer: Jono Winnel (www.jonowinnel.com)

Model: Marianne Rutherford (esmeandthelaneway.blogspot.com)

Bike: Papillionaire (www.papillionaire.com.au)

Featured products: Wicker Basket Oval, Ocean Flower Helmet, Black and White Floral Bungee Bag, Wicker Picnic Basket, Black and White Floral Rack Bag