Melbourne Cycle Chic has a Featured Fashion section where designers are invited to collaborate with the Melbourne Cycle Chic project and are set the challenge of creating pieces that work well on a bike, use sustainably sourced fabrics and of course look chic!

The most recent Featured Fashion collaboration is with A Name Is A Label. The concept behind the dresses is ‘stage wear for the streets’. The dresses use a combination of textiles, juxtaposing different textures, patterns and colours. All the fabrics are re-used, either because they were discarded or excess.

See the full fashion shoot on the at Melbourne Cycle Chic.Designer: A Name Is A Label

Fashion Photography: Jac Price

Bike: Quol’s Vintage Cycles

Location: Collingwood Children’s Farm